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marketing

Samsung OLED displays will be marketed under a new brand

January 12, 2021 By Siddhanth Leave a Comment

Samsung OLED panels for mobile devices are one of the best in the industry. And to capitalise on that, Samsung Display has confirmed that they will start using a new brand name in 27 countries that will help customers differentiate panel’s “visual and technological excellence”. Devices featuring Samsung OLED display will have ‘Samsung OLED’ or […]

Samsung to produce an 8K movie shot on Galaxy smartphones

September 17, 2020 By Siddhanth Leave a Comment

What’s a better way to promote your televisions and phones that support 8K playback and recording? Well, if you are Samsung, how about producing your very own 8K movie. Samsung today announced that they are producing a South Korean romantic movie named Untact that will be recorded using the Galaxy S20 and Galaxy Note20 phones […]

Samsung mocks iPhone X in latest commercial

November 7, 2017 By Siddhanth Leave a Comment

Samsung logo

Samsung has a long history of taking potshots at Apple devices so it comes as no surprise that they’ve gone against Apple’s latest iPhone. The commercial looks back at iPhone launches over the years and subtly comparing it with Samsung’s Galaxy devices that have added features like water resistance, wireless charging, Infinity Display over the […]

Galaxy Tab S2 gets transformed into a piano in Samsung’s latest marketing initiative

December 11, 2015 By Siddhanth Leave a Comment

Christmas is upon us and to spread the Christmas cheer, Samsung took to the busy London’s Spitalfields market with their Galaxy Tab S2 device. Over 100 Samsung tablets were arranged to transform it into a real-scale piano where classically-trained pianist Myleene Klass played the Christmas carols. This of course, is a way to promote Samsung’s […]

Samsung bundles new Assassin’s Creed game with select SSDs and monitors

October 16, 2015 By Siddhanth Leave a Comment

Samsung has extended its collaboration with Ubisoft to give out the new Assassin’s Creed game when you buy select Samsung hardware. Buyers will get the Assassin’s Creed Syndicate game on buying 500GB+ SSD or Curved and UHD monitors. The promotion is US only and will require users to download Ubisoft’s Uplay client to redeem the […]

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