Samsung Electronics announced that at CES 2017 it will launch three new Smart TV services viz. Sports, Music and TV Plus. These services will offer personalised content to consumers based on their viewing preference through Samsung’s Smart Hub platform. For instance, the ‘Sports’ service will inform sports fans when their favourite teams are playing. All details of the game will be curated and presented on a single screen.
Samsung plans to further expand the range of content offered through the ‘Sports’ service with additional content partners including NBC Sports, UFC and more.
The Samsung ‘Music’ service will allow Smart TV customers to easily search and identify songs on live TV or directly from television programs. ‘Music’ will also make recommendations in the ‘Preview’ section of Smart Hub’s user interface for customers to discover new music and play songs as they please.
The Samsung ‘Music’ service currently offers content from eight music app partners including Spotify, iHeartRadio, Napster, Deezer, Sirius XM, Vevo, Melon and Bugs. The service will be available starting in France, Germany, Italy, South Korea, Spain, the United Kingdom and the U.S.
Lastly, ‘TV Plus’ will offer IP-based channels focused on premium content services through a new Smart Electronic Program Guide (EPG) solution. Samsung customers will no longer have to wait for cable services to offer marathon sessions of their favorite TV shows and can watch immediately just by turning on a TV Plus channel.
Samsung first launched ‘TV Plus’ in South East Asia, is now also available in the U.S., and will be available in Europe in April, 2017. Samsung will partner with Fandango and Rakuten to provide premium T-VOD content in the U.S. and Europe, respectively, and with Funke to A-VOD content in Germany.
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